Why Home Instead

Why Home Instead?

The #1 Senior Care Franchise Network Is Your Foundation for Success

"Home Instead Senior Care is a respected, highly regarded name in the field, and a lot of opportunity comes with being a part of a well-known brand." –Eric Carr, Franchise Owner, Culver City, CA

Right out of the gate, your franchise will benefit from the Home Instead Senior Care® reputation as the leading provider of in-home care services for seniors worldwide. We have more than 22 years of experience and over 1,000 franchises in 14 countries. You can trust that our business model works. You'll also have the confidence of being part of an award-winning franchise network with a history of top franchising honors, industry excellence, and franchisee satisfaction.


We Innovate and Advocate for Successful Aging

"We are the first home care network to partner with a pharmacy…it shows how Home Instead, Inc. is forward thinking and concerned with things like reducing hospital readmissions."
– Roy Wu, Franchise Owner, Walla Walla, WA

The senior in-home care industry has potential to be a booming business opportunity for the foreseeable future. The rapidly growing over-65 population will tell anyone that loud and clear. But we know there is so much more to success beyond industry potential. We take a closer look at the challenges facing our aging society and ask, "How can we be part of the solution?"

That keeps us striving to find new and innovative care solutions like Simple Meds, a pharmacy partnership unique to our franchise network that simplifies the medication management process for seniors and their families. It also creates opportunities to participate in organizations like the World Economic Forum, Global Coalition on Aging, and World Dementia Council to serve as thought leaders and advocates for the senior care industry. We aggressively fight for small business owners and advocate to keep home care affordable and accessible for seniors.


You'll Enhance Lives Through Our Culture of Caring

"It'll make you feel good at the end of the day to know that your Home Instead Senior Care franchise is doing good things in the community; you'll soon realize you're in the right business." —Jim L., Franchise Owner, Pennsylvania

Owning a Home Instead Senior Care franchise is more than just a great business opportunity. It's a higher calling. When our founders Paul and Lori Hogan began this business, they envisioned a future where all people could age with greater hope and success. You'll be part of our movement to change the face of aging by enhancing the lives of seniors and their families in your community.

In addition to providing relationship-based home care services, you'll be able to give back to your community through public education programs like Prevent Senior Hospitalizations®, free training resources like Alzheimer's Friendly Business® Training, and community outreach programs like Be a Santa to a Senior®.


You'll Have a Family-Like Support System

"This is my team, this is my family." – Bob Maguire, Franchise Owner, Cheyenne, WY

While you can enjoy the independence of owning your own business and being your own boss, you'll do so in a very supportive environment. The level of support we offer to owners is unrivaled in any other franchise system. We have 150 passionate professionals at the Home Instead, Inc. Home Office eager to engage with owners and provide the support they need. 

But the Home Office support is only half of it. The other half is the network of high-caliber owners you have surrounding you. We are passionately selective about who we award franchises to because we know it takes a special person who has the right mix of experience, drive and heart to own and operate a franchise to our high standards. Owners feel a sense of camaraderie with each other and connect often to exchange ideas and advice. We think you'll experience an encouraging and supportive culture here unlike anywhere else.

Don't just take our word for it, though. Hear from franchise owners about why they chose Home Instead®.​


Ready to Join our Team?